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The Learning Leader Show With Ryan Hawk

As Kobe Bryant once said, “There is power in understanding the journey of others to help create your own.” That’s why the Learning Leader Show exists—to understand the journeys of other leaders so that we can better understand our own. This show is full of learnings taught by world-class leaders—personal stories of successes, failures, and lessons learned along the way. Our guests come from diverse backgrounds—CEOs of multi-billion dollar companies, best-selling authors, Navy SEALs, and professional athletes. My role in this endeavor is to talk to the most thoughtful, accomplished, and intentional leaders in the world so that we can learn from them as we each create our own journeys.
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Aug 10, 2016

Episode 149: Marcus Sheridan - The Sales Lion: "They Ask, We Answer"

Marcus Sheridan has coached multiple businesses of all types from around the globe in an effort to help them achieve world-class communication in all its forms, online and offline. Specifically, he has become known for: Content Marketing, HubSpot Training, Keynote Speeches. In 2015 alone, award-winning speaker Marcus Sheridan has traveled the globe, giving multiple sales, marketing, and leadership keynotes in a total of 8 different countries and 24 states. Sheridan, along with team member George Thomas, can be counted on to teach, inspire, and move audiences of all sizes to action while embracing today’s digital consumer and new way of doing business.

Episode 149: Marcus Sheridan - The Sales Lion: "They Ask, We Answer"

Subscribe on iTunes  or Stitcher Radio

The Learning Leader Show

“I teach companies how to become the most trusted source in their industry."

In This Episode, You Will Learn:

  • Having an obsession with continuing to learn will help you sustain excellence. A mindset that says "I have not figured it all out yet."
  • His core philosophy is: "They ask. We answer."
  • How Jim Rohn helped him fall in love with learning
  • The process in which Marcus teaches companies to be the most trusted source in their industry
  • "The reason why people buy from you is TRUST."
  • When people go to your website, they want to know how much it costs... So tell them
  • Talking openly about your competitors is a wise way to go about your business
  • What's the most important part of the sales cycle? 70% of people decide what they're going to do before talking to a sales professional
  • The magic happens before they talk to someone (this is why your website is critical)
  • If someone read 30 pages on his website, they bought 80% of the time
  • 80% of the questions are the same... Answer them on your website
  • Why it's required at his company for each employee to build their personal brand
  • Why is Marcus a great public speaker? "He knows how to explain things so that people can actually understand them."
  • "When we tell stories, the audience can see it."
  • Think, Feel, Act - Your speech can hopefully change all three
  • Why he took his daughter on the road with him for an entire semester
  • A learning leader is curious.. Constantly learning

“If you're going to be ultra successful in sales, you need a personal brand."

Continue Learning:

You may also like these episodes:

Episode 078: Kat Cole – From Hooters Waitress To President of Cinnabon

Episode 082: Dan Pink – The Science of Motivation, Legendary Writer & Ted Talk

Episode 086: Seth Godin – How To Become Indispensable & Build Your Tribe

Episode 107: Simon Sinek – Leadership: It Starts With Why

Did you enjoy the podcast?

If you enjoyed hearing Marcus Sheridan on the show, please don’t hesitate to send me a note on Twitter or email me.

Episode edited by the great J Scott Donnell

Bio From TheSalesLion.com

Marcus Sheridan has coached multiple businesses of all types from around the globe in an effort to help them achieve world-class communication in all its forms, online and offline. Specifically, he has become known for: Content Marketing, HubSpot Training, Keynote Speeches. In 2015 alone, award-winning speaker Marcus Sheridan has traveled the globe, giving multiple sales, marketing, and leadership keynotes in a total of 8 different countries and 24 states. Sheridan, along with team member George Thomas, can be counted on to teach, inspire, and move audiences of all sizes to action while embracing today’s digital consumer and new way of doing business.

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